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How often have you heard marketing referred to as fluffy? If only they knew what was really behind the fluff! We're here to keep marketing connected and power progression. Join us for hot topical discussions in the scholarly and academic communications community. You'll also find it home of our #Donein60Seconds podcast series. Have an idea for what we should cover - get in touch! team@internationalbunch.com
Episodes
Wednesday Feb 16, 2022
In conversation with Suzanne BeDell - Episode 13 - Inspiring the Next CMO
Wednesday Feb 16, 2022
Wednesday Feb 16, 2022
Join Lou in conversation with Suzanne BeDell, industry senior executive and independent publishing consultant. Suzanne talks with us about:
- her favourite (two!) words ‘summer afternoon’
- life since retiring and focusing on internal growth
- her career path in book publishing and how she got to where she is today
- the challenges of moving from a product role to a general management role
- the importance of spending time with your customer or client
- the best advice she has been given
- her favourite reads and podcast
Links from the session (Amazon affiliate links may be used)
Transcription - https://www.internationalbunch.com/blog/categories/inspiring-the-next-cmo
Be inspired - https://www.internationalbunch.com/beinspired
#IntBunchWordOfTheDay - Summer Afternoon
- Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. by Brené Brown – https://www.amazon.co.uk/Dare-Lead-Brave-Conversations-Hearts/dp/1785042149
- How To Be an Antiracist by Ibram X. Kendi – https://www.amazon.co.uk/How-Be-Antiracist-Ibram-Kendi/dp/1847925995
- Lean In: Women, Work, and the Will to Lead by Sherly Sandberg – https://www.amazon.co.uk/Lean-Women-Work-Will-Lead/dp/0753541629
- On Being podcast by Krista Tippett – https://onbeing.org/series/podcast/
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